When you do brand research and you name your company "Think", you better have some serious brain power behind your doors. In the process of Art Directing a website for Think Conservatory I found out something I wouldn't have expected. Namely, that you can be analytical and still have a soul as well. If you've ever worked with a company that does brand and marketing research you know that "fun" and "personality" are not a words usually used to describe them. Think Conservatory is one of a rare breed of brand research groups that value people and what motivates them along with numbers and demographics. The result was a site that reflects the boutique and extremely creative personality of a small handful of VERY intelligent (and decidedly fun) research specialists.
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